"Toast offers simple, customizable packages for every restaurant."
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0 Ease Of Use
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Pros
  • Streamlined back office operations
  • Excellent integration between kitchen and service staff
  • Multi-location menu management
  • Fairly priced
Cons
  • Only available on Android
  • Early termination fee
  • Not suitable for large restaurants or chains
Company Background

The Toast POS system was built from the ground up as an all-encompassing solution to serve different restaurant types. Toast has also launched a new product called Toast Hardware, which is a point of sale tools designed especially for the restaurant community. Toast Hardware was created specifically for Toast Point of Sale and includes four new devices: the Toast Flex, Toast Tap, Toast Printer, and Toast Hub.

Plans & Pricing

Toast subscriptions come with pricing plans that start at $75 per terminal per month. Right now, Toast is offering a sale for all 3 of its subscriptions.

Starter
$69/mo
Essentials
$99/mo
Growth
$189/mo

Starter Subscription

The Toast Starter plan is quite minimal. It only offers the most basic features, with optional add-ons if you’re willing to pay more for them individually. To access the features you need, it’s more advisable to subscribe to the plan that offers everything you need. The Starter plan includes:

  • The cloud-based point of sale system
  • Payment processing
  • Customer care

Advanced features such as loyalty programs and the Takeout App must be paid for individually or accessed through the other subscription plans. The starter plan is ideal for sit-in full or partial-service restaurants. Takeout and delivery aren’t well accommodated, however.

Essentials Subscription

The Essentials plan includes everything in the Starter plan, plus support for takeout and delivery. The two significant features that an Essentials subscription unlocks are:

  • The Toast Takeout App
  • Online orders and delivery

If your restaurant relies on takeout and/or delivery, the Essentials plan is… well… essential! These 2 features will set you up with everything you need to accommodate customers who don’t want to sit in.

Growth Subscription

The Growth plan offers everything the above plans do and adds advanced customer relations services. This plan is meant for restaurant owners who are trying to expand their customer base or improve customer retention. To meet these ends, the growth plan offers:

  • Gift cards
  • Customer loyalty programs
  • Marketing tools
Features & Functionality
Best For
Features
  • Retail Store
  • Coffee Shop
  • Nightclub
  • Quick Service
  • Bars
  • Restaurants
  • Food Truck
General Features
Menu Customization

Toast menus will match the physical menus you use and allow you to organize them the same way. Beyond breakfast, lunch, and dinner, you can also further break down menu item groups. There is plenty of room for more subgroups and modifiers.

Restaurant-Tailored Reporting & Inventory Management

Most point-of-sale systems offer reports on transactions. Toast goes one step further for restaurant owners.

Toast integrates its customer relationship system with reports. You can collect customer information and see which customers visit your restaurant the most. Customer reports can be broken down by average check, frequency of visits, and most frequently ordered dishes.

On the inventory side, you can monitor costs with a recipe costing tool and food cost calculator. More impressively, Toast offers a menu engineering feature that helps you determine the best-selling and most profitable dishes.

Staff Management

User-based permissions and access allow you to delegate tasks appropriately. For example, you can only allow managers to approve voids and discounts.

Kitchen Display

Toast’s color-coded kitchen display system features wait times on all orders and enables them to quickly notify servers when an order is prepared. Servers can be notified with a flash or a sound through the POS system.

Toast Go

The Toast Go app makes tableside ordering simple and easy for your staff. With a handheld device, servers send information to the kitchen quickly. Customer-requested changes can be quickly communicated via a device that’s separate from the main POS register.

Integrations & Add-Ons

This is one of Toast’s strong points. The software can be seamlessly integrated with:

  • 7shifts
  • Appfront
  • Avero
  • Bevager
  • Bevspot
  • BrewLogix
  • Chowly
  • Compeat
  • Craftable
  • CrunchTime
  • Grubhub
  • Harri
  • Homebase
  • ItsaCheckmate
  • KitchenSync
  • LevelUp
  • Marketman
  • OpenTable
  • PayTronix
  • PeachWorks
  • Punchh
  • Restaurant365
  • Shogo
  • TapMango
Features
  • Inventory Management
  • Loyalty Program
  • Mobile Compatibility
  • Online Ordering
  • Reporting
  • Split Checks
  • Manage Tips
  • Staff Scheduling
  • Offline Payments
  • Customer Profiles
  • Multidevice Payments
  • Gift Card Support
  • Accounting Integration
  • Tableside Ordering
  • Floor Plan Management
  • Customer-Facing Display
  • Self-Service Kiosk
Hardware & Software
Hardware requirements

Toast POS works with tablets, terminals, card readers, bar printers, and display screens. You can make use of all the hardware you need and opt out of what you don’t.

Toast is an android-based software, making it more affordable to accommodate. If you prefer Android devices, you’ll find Toast more usable than the many iOS-based systems.

Features
  • iOS
  • Android
  • Cloud-Based
  • On-place Installation
  • Windows
  • Mac
Pricing Options
Features
  • Free Trial
  • Freemium
  • Monthly Subscription
  • Annual Subscription
  • One-Time License
Ease of Use

Toast’s basic features are easy to understand and can be taught to staff quickly. The company will assist you with the setup process. According to most users, their customer service is thorough and friendly.

It may take you and your staff some time playing around to thoroughly understand Toast’s back-end features. It does not offer the most modern design or interfaces but isn’t too difficult to learn either.

Customer Support

Toast offers more comprehensive customer support than most of its competition.

Additional customer support:
Community Forum
Toast hosts a forum on its site.

Blog
Toast has a blog for restaurant management on its site.

24/7 Help & Support
24/7 Help & Support
24/7 technical support included in every package
Phone Support
Phone Support
24/7 phone support is available
Live Online Chat
Live Online Chat
Live chat support is available 24/7
Email
Email
Reach out for support via email 24/7
Video Tutorials
Video Tutorials
Many user-created tutorials available online
FAQ
FAQ
Toast has multiple FAQ sections
Final Word

Toast offers a comprehensive POS solution for small restaurants, cafes, and similar businesses. While it isn’t a solution for larger businesses, it offers small catering and takeout businesses all the support they need to compete locally. Amid the current pandemic, Toast has also tweaked its offer to include tableside ordering and other features to better accommodate social distancing.

Myles Leva
Author: Myles Leva