B12 Review 2025
B12 Website Builders Plans & Pricing
B12 Comparison
Expert Review
Pros
Cons
B12 Website Builders's Offerings
Pricing Boxes
B12 pricing plans are simple and in three different tier levels (Starter, Basic, Professional, and Advanced) to cater to businesses in varying scales of operation. It provides both monthly and yearly subscription options. Here is a detailed look at the B12 pricing:
- Starter: Free, one user
- Basic: $42/month billed yearly, one user, basic tools to make an operational website
- Professional: $169/month billed yearly, one user, everything included in Basic plus advanced tools to attract, win, and serve clients online
- Advanced: $339/month billed yearly, up to five users, everything included in Professional plus advanced tools to scale your online presence.
Additionally, Professional and Advanced plans also offer a Do-It-For-You setup for $1,999, wherein you can work with the B12’s team of design and copywriting experts to build and launch your site.
Customer Support
B12’s customer support service stands out for its quick turnaround time and reliable technical assistance. My interactions with their team have consistently been pleasant and professional, with courteous representatives who ensure that issues are resolved efficiently. Even on the basic plan, I received helpful advice, while advanced plan users can get expert consultations tailored to their specific needs.
The support team is accessible through multiple channels, including email and phone calls. I found their phone consultations particularly useful, as the step-by-step guidance made it easier to address my concerns.
I reached out to B12’s Customer Success team and found the experience straightforward. Their support is available through chat, email, or scheduled phone calls, and they’re accessible Monday through Friday during business hours. I usually received a response within one business day, which felt reasonable for the level of support provided.
Scheduling a call was helpful. The representative had reviewed my website in advance, which made the discussion more focused and productive. This approach saved time and made it easier to address my concerns directly.
For general queries, the Help Center is a practical option. It offers articles and guides on a range of topics, including basic platform use and more advanced features. It worked well when I needed to look something up quickly or wanted to handle simpler issues on my own.
Features & Functionality
Design
B12 AI website builder offers a range of features, some of them being:
- AI content generation
- AI design suggestions
- AI-driven SEO optimization
- Drag-and-drop editor
- Mobile responsiveness
- E-commerce functionality
- Customized templates
- Analytics integration
- Blogging tools
- Third-party app integrations
- Custom domain support
- Security features
- Invoice creation
- Expert guidance
- Unlimited storage
- eSignatures
- Email marketing
- Contract management
- Website conversion tools
- Client intake forms
- Contact manager
- Email automation
- Online scheduling
- Payments and invoicing
Design and Customization
B12 offers a refreshing take on website design by integrating AI to generate personalized themes based on your input. After completing a short startup questionnaire, the AI web builder creates about ten unique theme options, each with its own combination of fonts, colors, and layouts. These themes are thoughtfully designed to suit different styles, like bold and modern or classic and minimal, and can be adjusted anytime to better align with your vision.
Instead of the typical drag-and-drop editor, B12 uses a section-based approach for building websites. You can add or remove pre-designed sections like image galleries, call-to-action buttons, and testimonials, all tailored to specific purposes. While you can’t rearrange elements within a section, the website builder lets you regenerate or refresh sections entirely using AI, making it easy to explore different layouts without starting from scratch.
AI-Generated Copywriting
B12’s AI-powered copywriting tool offers a practical and flexible way to create and refine website content. The process is simple: you can tweak any text directly within the editor or use the “regenerate text” option to explore different tones and use cases. It’s a quick way to ensure your site’s copy fits your goals and feels right for your audience.
The editor itself is straightforward and gives plenty of formatting options, so your content looks polished and professional. What I found particularly helpful was the ability to rework sections without spending time on complicated prompts or adjustments. The AI seems to understand what you’re aiming for, which takes some of the pressure off.
AI-Driven SEO Optimization
If you opt for a paid plan, B12 offers additional support, including SEO monitoring and more in-depth guidance from their team.
B12’s SEO experts can get your business listed in local directories across platforms like Google, Yelp, and Facebook. This makes it easier for potential customers to find your site, especially if they’re searching for services nearby.
The integration of AI with SEO tools adds another layer of convenience. Whether you’re refining keywords, creating meta descriptions, or structuring your site for better searchability, the tools are designed to make the process intuitive. While some aspects may require expert intervention, the combination of human expertise and AI ensures a balance of efficiency and quality in improving your site’s visibility.
E-Commerce and App Integrations
B12.io offers limited native e-commerce functionality, but it provides a dedicated section for showcasing product prices and descriptions. However, direct purchases on your site aren’t supported without third-party integrations. But, B12.io lets you send and accept invoices, making it a workable option for service-based businesses or those handling transactions offline. The website creation tool supports a range of popular payment platforms like PayPal, Stripe, and Square, along with standard credit cards.
B12.io also integrates with platforms like Shopify and Ecwid, allowing you to add online store capabilities. These integrations make it possible to sell products, manage inventories, and handle customer transactions seamlessly.
B12.io supports 31 third-party apps, giving you the flexibility to add features such as custom YouTube playlists, RSS feeds for podcasts, and integrations with donation platforms like Donately. If you need something beyond these options, custom HTML code can be embedded to include additional third-party widgets.
Blogging Capabilities
B12 includes a blog feed feature that can be easily added from the Pages tab under the Add Content section. This feature provides flexibility to manage your blog posts by modifying existing templates or creating brand-new content that aligns with your branding. Whether you’re maintaining a consistent tone across posts or inserting specific calls-to-action (CTAs), you can update individual posts as needed.
You can also use the platform to draft entire blog posts, letting AI handle the heavy lifting while you focus on fine-tuning. For users on the Advanced plan, B12 takes this one step further by providing a professionally written and SEO-optimized blog post every month, tailored specifically to your business.
Rich Dashboard
Since B12.io is powered by AI, it offers focused dashboards designed to streamline key business tasks.
B12.io’s Invoice Dashboard allows you to create and track invoices with ease. Simply click on the Create Invoice button, fill in the details, and save custom templates for future use. While this feature is a U.S.-only perk for now, it’s a practical solution for businesses needing efficient invoice management.
The Scheduling Dashboard lets you create appointments, set availability, and label events by type—all in one place. If you add a bookings section to your website, the dashboard automatically syncs with your calendar whenever clients book an appointment.
For businesses that rely on gathering customer information, the Intake Forms Dashboard keeps it all organized. Build custom forms for your site and review responses in a centralized space, cutting down on clutter and boosting efficiency.
Expert Guidance
B12.io combines AI tools with expert support to help you build a professional website. Web designers are available to assist with layout tweaks or more extensive customizations, ensuring your site reflects your brand’s style. For content, copywriters help craft engaging and accurate text for your site. On the advanced plan, you’ll receive custom, SEO-optimized blog posts to boost both relevance and search engine ranking.
Contracts and eSignatures
B12 simplifies the contract process, allowing you to create, send, and manage contracts with ease. By uploading your document, B12 transforms it into a business-ready contract in seconds, complete with your logo. For added security, you can require recipients to enter a code before accessing or signing the document.
The platform sends real-time email notifications when recipients open or sign the contract, keeping you informed at every step. All documents are stored in B12’s dashboard, where their status—such as sent, signed, or in progress—is displayed for easy tracking.
To finalize contracts remotely, B12 enables electronic signatures. Users can annotate contracts with signature, date, and other required fields, ensuring a smooth signing experience. You can designate signatories, and the platform automatically emails contracts with your contact information included. Once signed, all parties receive a PDF copy of the finalized contract, streamlining the process and ensuring efficiency.
Email Marketing
B12 is equipped with AI-powered email marketing to enable efficient communication with your audience. With AI Assist, drafting high-quality, personalized emails—including subject lines and CTAs—takes just seconds. Branded templates auto-align with your website’s style, ensuring a cohesive look and feel.
The platform supports automated workflows for sending reminders, confirmations, and follow-ups, saving time while maintaining consistent engagement. You can easily import, tag, and organize contacts while viewing email history in the Contact Manager. Additionally, you can customize templates, insert images, and edit designs effortlessly.
Marketing
Enhance visibility with integrated marketing tools.
Hosting
Reliable hosting solutions to support your site.
Multimedia
Incorporate videos, images, and more for dynamic websites.
Good For
Ideal for small businesses, individuals, and enterprises.
Performance:
The performance of the B12 tool has been highly satisfactory. Within seconds, I was able to generate a functional website with just a few simple prompts, and I’ve encountered no lag or significant issues. The website is well-optimized for both mobile and desktop viewing. There’s no need for coding skills — simply input a few prompts, and B12 does the rest, generating layout suggestions, content, and design ideas tailored to your needs.
B12 doesn’t just help you build your site; it also ensures that it performs well. With built-in SEO tools and analytics integrations, it makes it simple to track your site’s performance and improve its visibility. This gives small businesses and entrepreneurs the advantage of getting up and running quickly without sacrificing essential features that help boost their online presence.
B12 website creation tool offers a strong set of features even with the basic plan, making it an excellent choice for launching and deploying websites. The interface is user-friendly, requiring little to no coding expertise.
The website templates offered are responsive across all devices, customizable, and tailored to your specific needs based on your prompts.
B12 also provides reliable customer service and technical support to ensure your website goes live without a hitch.
Ease Of Use:
Getting started with B12.io is simple. After registering for an account, B12 will ask you some basic questions.
It asked me for the following information:
B12’s AI then generates a personalized website draft tailored to your industry and preferences, which you can customize using the B12 Editor.
Here is what it provided me:
This intuitive editor lets you adjust your site’s design, color scheme, and content to reflect your brand, with design and copywriting support available when needed.
All in all, B12 AI website builder’s user-friendly interface makes it easy to configure your site, manage pages, integrate social media, and set up features like contact forms and online scheduling. The AI website builder is designed to grow with your business with tools for email marketing, invoicing, and more. Regular software updates and strong security measures take care of the technical side so you can focus on expanding your online presence.
Uniqueness:
What sets B12 apart is its human-assisted approach to AI. Instead of offering a set of pre-made templates like most website builders, B12 takes a different approach to ensure your vision isn’t lost in the process.
Using AI, it generates about 10 theme options based on your responses to a startup questionnaire. Each theme comes with its own font, color, and structure pairing, all of which can be customized at any time. This flexibility ensures your website reflects your brand identity from the start while still allowing for easy adjustments.
B12 website building software also offers the flexibility to regenerate entire sections of your site instantly. Whether you choose to do it yourself or seek expert help, this feature saves time and ensures your site remains unique, efficient, and up to code.
Verdict:
B12.io is an ideal AI tool for small business owners, freelancers, and professionals looking for an easy-to-use, AI-assisted website builder with expert support. It offers a strong value for money, particularly with its higher-tier plans, which include access to SEO services, copywriting, and personalized design guidance.
The platform’s customization, content creation, and SEO abilities, with the right blend of AI-driven solutions and hands-on control, make it a powerful option for those wanting to build a professional website with no fuss.
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