Shopify Affiliate Marketing Review For 2025

Category: Affiliate Marketing
Shopify Collabs is an affiliate marketing platform designed to connect Shopify merchants with creators and influencers, enabling them to drive brand awareness and boost sales through strategic partnerships. This platform allows brands to easily recruit, manage, and track the performance of their affiliate partners. By leveraging the power of affiliate marketing, Shopify Collabs helps merchants tap into new and diverse audiences, enhancing their marketing efforts and maximizing their reach. The platform simplifies setting up affiliate marketing programs, tracking commissions, and handling payments, ensuring a seamless experience for merchants and affiliates. Benefits include increased brand visibility, performance-based marketing, and the ability to build scalable, authentic partnerships that drive long-term growth.
Company:Shopify Inc.

Shopify Affiliate Marketing Plans & Pricing

Basic
$24
/mo
3-day FREE trial
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Shopify
$69
/mo
3-day FREE trial
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Advanced
$299
/mo
3-day FREE trial
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Plus
$2,300
/mo
3-day FREE trial
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Shopify Comparison

Expert Review

4.6
Price
4.0
Ease Of Use
4.0
Features
5.0
Support
5.0
Performance
5.0

Pros

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Huge number of collaboration opportunities for both influencers and businesses
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The tool is very easy to use, and it can be easily integrated with Flow
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Transparent pricing model
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Free to use with existing paid Shopify subscriptions

Cons

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Very limited integration possibilities
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It can take some time to get used to
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High transaction fee for high-volume merchants

Shopify Affiliate Marketing's Offerings

Users need a valid Shopify subscription to use the Shopify affiliate marketing platform. Shopify offers four different subscription plans, and the Shopify Collabs app is free with three of them.

Although the Shopify Collabs app is free, certain fees are associated with this affiliate marketing platform. Influencers can sign up and use Shopify Collabs without any costs, however, brands that offer affiliate marketing programs looking for creators pay certain fees for the service.

Installing Shopify Collabs is free for businesses with Shopify Advanced and Shopify Plus subscriptions. Additional fees include payment processing fees, which are 2.9% of the commission fees paid to content creators. Foreign currency exchange fees apply when businesses collaborate with international influencers.

Shopify Plans and Prices

Basic Plan

The entry-level Shopify plan is the Basic plan which is most popular with solopreneurs. It’s the most affordable plan but includes the least features. The price for the Basic plan starts from $24.00 per month when billed annually. If users choose to renew their Shopify subscription on a monthly basis, the price is $32.00 per month.

Some of the most notable features of this plan are 2% fees for transactions, 24/7 live chat support, 10 inventory locations, POS Lite, and localized global selling (3 markets). When it comes to the Shopify Collab platform, this is the only Shopify plan that doesn’t include it.

Shopify Plan

The Shopify plan is created for small commerce teams. It’s a bit pricier than the Basic plan, but the transaction fees are cut in half. This plan offers 5 additional staff accounts and includes the same features as the Basic plan. The price starts at $69.00 per month if billed annually or $92.00 if users pay monthly.

Businesses can install the Shopify Collabs app for free with this plan.

Advanced Plan

The Advanced plan was created with more experienced e-commerce businesses in mind. The price for this plan starts at $299.00 per month if billed yearly or $399.00 if paid monthly.

This plan includes more advanced features compared to the Basic and Shopify plans such as custom reports and analytics, enhanced 24/7 live chat support, 15 additional staff accounts, 10x checkout capacity, and more. It also includes free access to the Shopify Collabs platform.

Plus Plan

The Plus plan is the top-tear account type on the Spotify platform. It’s made for complex businesses and is available only with a 1-year or 3-year contract. The price starts at $2.300.00 per month with a 3-year contract, and the plan includes the most features.

Users with the Plus plan can access priority phone support, unlimited staff accounts, fully customizable checkout, and much more. The Shopify Collabs platform is free for users with this subscription plan.

Customer Support

Given the size of the Shopify platform, it’s very impressive to see how much the brand is focused on customer satisfaction. There are a few customer support options to choose from, and the platform itself is filled with incredibly useful information.

Shopify Help and Support

Features & Functionality

General Features

From a merchant’s point of view, Shopify Collabs offers a couple of features that make it one of the best affiliate software solutions on the market.

Users have two ways of accessing the Shopify Collabs app – through a mobile device, or through the Shopify admin panel on the web. As expected, the web version is easier to navigate, and has a much simpler interface.

Industry Categories

The Shopify Collabs affiliate marketing platform operates across a diverse range of categories, such as fashion, beauty, pet care, lifestyle, technology, personal finance, and more. This allows the user to find partners based on their specific category, location and audience size.

Access to Creator Marketplace

Access to the creator marketplace is the most important feature of the Shopify Collabs app. This list allows businesses to browse among thousands of content creators in specific niches. By collaborating with influencers, businesses can turn attention into sales.

Shopify Collabs Creator Marketplace (1)

Easily Make Affiliate Links and Discount Codes

Establishing an affiliate network requires the possibility of creating affiliate links and discount codes quickly and effortlessly. This is one of the main features of the Shopify Collabs platform that allows businesses to easily track the performance of each content creator the brand is working with.

Affiliate links and discount codes are used to promote a product or service through blogs, websites, and various different content such as short-form and long-form videos. Once a viewer visits a certain website through the provided affiliate link and makes a purchase, the content creator is entitled to a commission.

Shopify Links

Gift Management

Sending gifts to influencers is a big part of some of the best affiliate marketing companies, so the gift management feature comes in very helpful, especially for brands that collaborate with a larger number of influencers.

Shopify Gifts

Analytics

Although this feature doesn’t have a direct effect on sales, it’s one of the most important features to have. By following the numbers, businesses can make decisions on which influencers bring in more sales. With detailed analytics, users can optimize their affiliate marketing campaigns and get the most out of every collaboration.

Add-Ons & Integrations

The Shopify Collabs is a pretty simple tool, and it doesn’t have any specific add-ons at the time of writing this review. However, the Collabs tool does include a few integrations that can speed up the workflow.

By integrating the Collabs app with Shopify Flow, users can automate a few processes by including certain rules. One of the first things users do when integrating Collabs with Flow is create rules for accepting applicants. This can be anything from selecting a specific niche to the minimum number of followers.

Accepting applicants is one thing, but keeping in touch with them can build a strong bond, which is why the automatic follow-up email integration is so useful. With this feature, users can set up automatic emails to creators as soon as they claim their gift.

Setting up the integration with Flow is very simple. Users need to log into their admin panel and simply install the Shopify Flow app from the Shopify store. The integration is straightforward and even beginners can quickly and easily start using tools.

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Dashboards
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Reporting
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Marketing Analytics
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Pipeline Management
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Call Management
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Account Management
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Collaborative Data
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Mobile App
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Integrations

Verdict:

Both Shopify and its Collabs app offer tremendous possibilities. Whether or not they’re a valuable asset for businesses is a no-brainer. Any business selling products or services online can get a huge improvement in sales by collaborating with specific content creators in a specific niche.

For the price of a Shopify subscription, the Collabs app adds significant value to the subscription plan as it opens a lot of possibilities to increase sales numbers for a fraction of the price traditional marketing would likely cost.

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