The website builder has the core features you’d expect such as a drag-and-drop editor, site customization tools, call-to-action buttons, email capture forms, hundreds of stock photos, and SEO optimization options. It also goes beyond what you’d expect in a run-of-the-mill website builder.
It provides email marketing tools that are integrated seamlessly with the email collection forms. Acquire email addresses from any page, add them to the email marketing tool, and send out regular newsletters to keep subscribers engaged and coming back for more.
1-click WordPress access
The Bluehost Website Builder was made from the ground up to work with WordPress. When editing or creating pages with it, you’re able to transition to your WordPress site with a single click. If you want to go back to the website builder, it’s also just a single click away.
The built-in appointment booking application allows you to set up a scheduling page on your website – or update another page with scheduling options. Visitors can come, book a session, and the application will take care of reminders and other aspects of logistics for your meetings.
Design and templates
There are hundreds of templates in the Bluehost collection but they’re not all laid out for selection. Instead, when setting up your site, you can type in the type of website you’re creating like restaurant, consulting, etc. and it’ll populate the page with options that are relevant to your needs. This helps save you time and makes the massive amount of choice manageable. After choosing a template, it cannot be changed but it can be customized to meet your needs. Additionally, there are specialized templates for eCommerce stores.
From a design perspective, you may not find anything that’ll win an award but you won’t be disappointed either. They will allow you to create a professional-looking website in a fraction of the time it would normally take. The editor has multiple options but there’s a limit to the amount of design flexibility possible. For example, it’s a drag-and-drop editor but you can’t place elements wherever you want – they snap into place. This won’t be an issue for most users.