Product Listing and Inventory Management
SuiteCommerce provides the basic product listing features like images, product descriptions, and reviews. It also goes a step further by offering quick views, product comparisons, multiple product variations, and alternate images. Robust search and faceted navigation also work to make products easier to find.
It has robust inventory management that works to ensure you have enough products on hand without overstocking and tying down resources. It uses your historic data such as lead time, seasonal demand, current stock levels, etc. to create optimized reorder points. It also has multiple units of measure that integrate with the way your business works for better inventory management and cost.
The platform also has a well-developed CRM that provides insights into every touchpoint you’ve had with customers. You can see their orders, address, returns, when they’ve contacted support and via which channel, and much more. It gives you a comprehensive overview of how all your efforts are working together to acquire customers and promote loyalty.
After someone makes a purchase, they’ll be more receptive to a relevant offer from your brand. NetSuite makes it simple to create one-click upsells, cross-sells, and down-sells based on the rules you set. For example, you can present another product after purchase based on their browsing behavior, the most popular items, or even specific product categories.
Coupons and Discounts
The platform gives you a lot of control over-pricing. In addition to basic coupons which you can use as a promotional tool, you can present different prices for the same product, offer volume discounts, and even provide credit limits. Each customer can get a personalized experience based on what you’ve discussed previously.
Checkout flow customization
Cart abandonment is a serious problem in eCommerce with some estimates putting it as high as 70%. Part of the challenge is the checkout flow. There may be hidden fees, forced account creation, etc. NetSuite gives you the tools to customize the flow with guest account registration, multipage or single page checkout, different pricing displays, and more.