About Web.com
Expert Review
Pros
Cons
Plans And Pricing:
Full Terms and Conditions can be found on the Web.com website.
The eCommerce website builder is different from many in the market because there’s no free trial or free plan to get a hands-on feel for the platform. Instead, it has low prices for the first term (monthly or yearly) and a money-back guarantee.
Customer Support
There are many ways to access Web.com support. This gives you the freedom to choose the channel that you’re most comfortable with. The support reps aren’t the most responsive in the world but they are knowledgeable and can solve most of the issues you encounter.
Features & Functionality
General Features
Web.com has a limited but useful feature set that’ll help you build an eCommerce website. You create a small collection of products, embed videos, and access marketing analytics.
Stock photo library
The right imagery can make or break your eCommerce brand. It sets the tone and lets your visitors known they’re in the right place. Web.com offers thousands of royalty-free stock photos that you can use to design your website, make social media posts, and create the right feel for everyone that interacts with your brand.
Blog tool
A blog is one of the most effective ways to build an audience when you don’t have a large budget for advertising. Web.com provides a blog that allows you to generate organic traffic through your content and funnel those visitors to your product pages.
Simple checkout
Cart abandonment has remained a major problem in eCommerce but this website builder offers users an elegant checkout experience. You cut down on cart abandonment and increases your overall revenue.
Product listing & inventory management
Web.com has solid product listing features that allow you to upload product imagery, put items inside unique categories, and even provide downloadable products. When people are purchasing, you’re able to upsell them similar or complementary products. Conversely, you can simply show recommended products while they’re browsing your store. The inventory management features are simple but allow you to track stock in real-time. You’re also able to update products singly or in bulk. On the customer management side, you can track the value of a customer over time, send automated emails, and segment into specific buyer lists.
Payment options
The more payment options your customers have, the higher chance of them purchasing the products on display. Web.com offers 65 separate payment integrations so you can collect credit cards, debit cards, and even PayPal.
Safety
Web.com does its part to keep you and your customers secure. Each eCommerce store has an SSL certificate that helps encrypt data sent from a browser to your store. It’s also PCI certified and provides continuous monitoring to protect against hackers. Customer’s payment data isn’t stored on the Web.com servers. Instead, it’s sent directly to your payment processor for completion. If anything happens, this data can’t be stolen from your site.
Design
The eCommerce website builder has well over a hundred templates in its collection. They’re categorized in different groups such as business services, art & design, fashion & beauty, health and fitness, and many more. The majority of the designs are professional-looking with only a few seeming outdated. Unfortunately, there’s not too much design flexibility but with the changes you can make, your store should look great. Web.com does give you the opportunity to create a website from scratch without using a template.
Multimedia Automations
Marketing
Web.com provides the essential tools to expand your online presence. You’re able to access SEO tools to improve your search rankings, submit your business in online directories, and manage your reviews and overall online reputation. In addition to the DIY tools, you can take advantage of its services provided by experts for PPC and SEO.
Hosting
Ease Of Use:
Web.com is similar to other website builders so if you’ve used one in the past, you should be comfortable with the platform. It has a WYSIWYG editor so you’re looking at the final product in real-time. There are many beginner guides to help you get off the ground if you get stuck and you can build a full site in a day or two.
Verdict:
Web.com has been around for over two decades and has grown its product offering during that time. It offers modern templates and features on one hand and dated templates and features on the other hand. The good news is that it has the resources to continue introducing new designs, features, and tools to help you build a successful eCommerce store. The eCommerce website builder is simple, comes with over a hundred templates, and is designed for smaller storefronts.
It offers email marketing, has a reputation management suite, integrates with dozens of payment processors, and provides simple inventory management features. As long as you don’t need advanced features and deep customizability then you should be able to do well with what Web.com offers its customers.
User Review
Write a Review- Not that expensive.
- Not as customizable as some might need but was enough for me and my business.
- Easy to add images and other content.
- Not as flexible or robust as other e-commerce platforms.
- One of my fav features that the software provides is that you are able to check business emails remotely from any computer.
- Emails can be confusing and difficult to access unless you are on the web.com site.
- I had huge issues with formatting, such as the text and colors. The site you build doesn't always look the same on every device... something to consider
