Web.com E-Commerce Review For 2025
Web.com eCommerce Plans & Pricing
Web.com Comparison
Expert Review
Pros
Cons
Web.com eCommerce's Offerings
I found that the web.com e-commerce website builder is different from many in the market because there’s no free trial or free plan to get a hands-on feel for the platform. Instead, it has low prices for the first term (monthly or yearly) and a money-back guarantee.
Web.com pricing plan for e-commerce:
eCommerce Plan: Priced at $29.99 per month with a special first-month offer of $8.33. This plan is designed to get users set up quickly with essential eCommerce features, suitable for small to medium-sized businesses looking to start selling online.
Customer Support
Web.com’s e-commerce platform offers customer support that is accessible through multiple channels, providing flexibility for users.
Phone Support
Web.com offers dedicated phone support for various services, including e-commerce assistance. I reached out to their support team at 1-866-222-5711 during their operating hours of 9 AM to 9 PM EST, Monday through Friday, and found the representatives to be knowledgeable, addressing my concerns effectively.
Email Support
For non-urgent inquiries, Web.com provides an online form to submit questions via email. I utilized this option and received a detailed response within a few hours, which was satisfactory for my needs.
Live Chat
Web.com offers live chat support, allowing for real-time assistance. I found this feature helpful for quick questions, and the support agents were responsive and provided clear guidance.
Knowledge Base and FAQs
The platform features a comprehensive knowledge base with articles, guides, and FAQs covering various topics. I found these resources valuable for troubleshooting common issues and learning more about the platform’s features.
Community Support
While Web.com does not prominently feature community forums, the available support channels and resources provide ample assistance for most users.
In summary, Web.com’s customer support is versatile, offering multiple avenues to address user concerns. Although response times may vary, the support team is generally knowledgeable and capable of resolving issues effectively.
Features & Functionality
General Features
Web.com website builder has a limited but useful feature set that’ll help you build an e-commerce website. You create a small collection of products, embed videos, and access marketing analytics.
I checked out these features, and they collectively enhance the user experience and functionality of the e-commerce solutions, making web.com a competitive option for businesses aiming to establish or grow their online presence.
Top Product and Service Features of Web.com e-commerce:
- Product listing & inventory management
- Ratings, reviews & social proof
- Customizable website templates
- Real-time order tracking
- Mobile-friendly design
- SEO tools
- User-friendly navigation
- Multiple payment options
- High-quality photos and videos
- Detailed shipping & return information
- Optimized shopping cart
- Stock photo library
- Blog tool
- Simple checkout
- Safety
Let’s look at the features in more depth:
Product listing & inventory management
When I tested Web.com’s e-commerce platform, I found that adding and organizing products was straightforward. Uploading product images, setting up custom categories, and even listing downloadable products was quick and simple. While browsing, customers are shown recommended products, and at checkout, they’re nudged toward upsells, which can help boost sales.
The inventory management tools are basic but functional. I was able to track stock levels in real-time and update product listings either individually or in bulk, which makes managing a store much easier.
On the customer management side, I played with Web.com’s automated email tools, which let businesses segment buyer lists, track customer lifetime value, and send targeted promotions. These features help increase customer retention, making Web.com a strong choice for small businesses looking for an affordable e-commerce solution.
Ratings, Reviews, and Social Proof
Incorporating customer reviews and ratings is a key feature of Web.com’s e-commerce platforms. This feature offers social proof that can influence buying decisions, build credibility, and assist customers in making informed purchasing decisions based on others’ experiences.
Customizable Website Templates
I found that web.com offers a wide range of website templates designed for different industries. Whether you’re in retail, services, or digital products, there’s a template suited to your online store. The variety makes it easy to establish a professional-looking site without starting from scratch.
The templates are flexible and customizable, allowing businesses to tweak layouts, colors, and fonts to match their branding. I played with the customization options and found that the drag-and-drop editor makes adjustments seamless. This adaptability ensures that businesses across various sectors can create a tailored e-commerce website design that aligns with their goals and customer expectations.
For small businesses looking for an affordable e-commerce solution, Web.com’s templates provide an efficient way to sell online without requiring design experience. The built-in mobile-responsive design ensures the site looks great on all devices, making it a solid choice for businesses focusing on e-commerce platforms with SEO features and social media integration.
Real-time Order Tracking
Web.com CMS provides functionalities for real-time order tracking, which enhances customer service by allowing buyers to follow the progress of their orders from placement to delivery. Online customers highly value this transparency, and this can significantly enhance the overall customer experience.
Mobile-friendly Design
Web.com emphasizes a mobile-first approach, recognizing the significant volume of users accessing online stores via mobile devices. The platform ensures that your e-commerce store is fully responsive, meaning it adapts seamlessly to different devices, including smartphones and tablets.
This responsiveness is crucial not only for user experience but also for SEO, as search engines favor mobile-friendly websites. The design process includes optimizing images, utilizing readable fonts, and ensuring touch-friendly navigation, which collectively enhance the mobile shopping experience.
SEO Tools
Web.com also provides specialized tools for enhancing website SEO, which I think are crucial for any online store. Their platform includes features designed to optimize site visibility and improve search engine rankings.
These SEO tools assist in keyword optimization, meta tag adjustment, and content enhancement to ensure that websites attract more traffic and perform better in search results. Thus, they ultimately help businesses grow their online presence more effectively.
User-friendly Navigation
I found the navigation on a Web.com site to be intuitive and straightforward, helping users find products and information quickly. Features like breadcrumb trails provide visual cues and context, showing users their navigation path and simplifying movement across the e-commerce website.
Multiple Payment Options
To accommodate a broad range of customers, Web.com supports multiple payment options. The platform integrates with major payment processors like PayPal, providing flexibility in how customers can pay for their purchases. This inclusivity in payment options can help improve conversion rates by catering to the preferred payment methods of different customers.
High-quality Photos and Videos
Web.com’s e-commerce platform supports high-quality photos and video integration for product listings. I uploaded images and videos with ease, and they displayed crisply on both desktop and mobile. This feature helps businesses provide clear, detailed product views, increasing buyer confidence and potentially leading to higher conversion rates.
Well-presented visual content is essential for a professional e-commerce website design, and Web.com ensures that businesses can showcase their products effectively. For those selling online, this capability enhances the shopping experience and makes listings more engaging.
Detailed Shipping and Return Information
I played with Web.com’s shipping and return policy tools and found them easy to configure. Businesses can clearly communicate shipping costs, estimated delivery times, and return policies directly on product pages. Providing this information upfront helps set customer expectations, reduces confusion, and minimizes disputes.
This feature is particularly useful for small businesses looking for an affordable e-commerce solution that improves customer satisfaction while simplifying operations. With transparent shipping details, Web.com helps businesses build trust and streamline post-purchase interactions
Stock photo library
The right imagery can make or break your eCommerce brand. It sets the tone and lets your visitors known they’re in the right place. Web.com offers thousands of royalty-free stock photos that you can use to design your website, make social media posts, and create the right feel for everyone that interacts with your brand.
Blog tool
A blog is one of the most effective ways to build an audience when you don’t have a large budget for advertising. Web.com provides a blog that allows you to generate organic traffic through your content and funnel those visitors to your product pages.
Optimized Shopping Cart
The shopping cart on Web.com is optimized for ease of use, aiming to minimize obstacles that might prevent a sale. This includes making it easy to view, modify, and finalize purchases, which can decrease cart abandonment rates.
Web.com designs its e-commerce sites with user experience in mind, strategically placing shopping carts and checkout buttons to be easily visible and accessible. This design consideration helps to reduce friction in the purchasing process.
Simple checkout
Streamlining the checkout process is critical, and Web.com focuses on making it as smooth as possible. The platform offers features like guest checkout options and minimizes distractions during the transaction, simplifying the process to encourage purchase completion.
Cart abandonment has remained a major problem in e-commerce, but this website builder offers users an elegant checkout experience. This reduces cart abandonment and increases overall revenue.
Safety
Web.com does its part to keep you and your customers secure. Each eCommerce store has an SSL certificate that helps encrypt data sent from a browser to your store. It’s also PCI certified and provides continuous monitoring to protect against hackers. Customer’s payment data isn’t stored on the Web.com servers. Instead, it’s sent directly to your payment processor for completion. If anything happens, this data can’t be stolen from your site.
Design
The e-commerce website builder has well over a hundred templates in its collection. They’re categorized in different groups such as business services, art & design, fashion & beauty, health and fitness, and many more.
The majority of the designs are professional-looking with only a few seeming outdated. Unfortunately, there’s not too much design flexibility but with the changes you can make, your store should look great. Web.com does give you the opportunity to create a website from scratch without using a template.
Multimedia Automations
Marketing
Web.com provides the essential tools to expand your online presence.
You’re able to access SEO tools to improve your search rankings, submit your business in online directories, and manage your reviews and overall online reputation. In addition to the DIY tools, you can take advantage of its services provided by experts for PPC and SEO.
There’s also these, which I found really useful:
- Abandoned Cart Tools – When I tested Web.com’s abandoned cart recovery, I found that it automatically sends reminders to customers who leave items in their cart, helping businesses recover lost sales.
- Newsletter Tool – Web.com includes an email marketing tool that allows businesses to create and send newsletters, keeping customers engaged and driving repeat sales.
- Monetization – Web.com’s monetization options support subscriptions, digital downloads, and multiple payment methods, providing businesses with diverse revenue streams.
- Product Reviews – Web.com enables customer reviews on product pages, which helps build trust and encourages new buyers to make informed purchasing decisions.
Hosting
Reliable hosting solutions to support your eCommerce needs.
Performance:
Web.com delivers a reliable e-commerce platform with a solid set of features suitable for small to medium-sized businesses. While there are areas for improvement, particularly in site speed and scalability, it remains a great option for those seeking an all-in-one solution to establish and manage their online presence.
When evaluating Web.com’s e-commerce platform, several key performance aspects come into focus:
Speed and Reliability
Web.com offers a 99.9% uptime guarantee, ensuring that your online store remains accessible to customers with minimal downtime. However, some users have reported slower page load times compared to other platforms, which can impact user experience and SEO rankings. It’s advisable to optimize images and minimize the use of heavy scripts to enhance loading speeds.
Feature Set
The platform provides a comprehensive suite of tools tailored for e-commerce businesses. These include a drag-and-drop website builder, customizable templates, and integrated payment processing. Additionally, Web.com offers SEO tools to improve search engine visibility and marketing features to help drive traffic to your site.
Scalability and Flexibility
Web.com is designed to accommodate small to medium-sized businesses. While it offers essential features for starting and managing an online store, businesses anticipating rapid growth or requiring advanced functionalities might find the platform less accommodating. In such cases, exploring more scalable solutions could be beneficial.
Security Measures
Security is paramount for e-commerce platforms. Web.com provides SSL certificates to ensure secure transactions, protecting customer data during the checkout process. Regular backups and security monitoring are also part of their service, offering peace of mind to business owners concerned about data breaches or loss.
Ease Of Use:
Web.com is similar to other website builders so if you’ve used one in the past, you should be comfortable with the platform. It has a WYSIWYG editor so you’re looking at the final product in real-time. There are many beginner guides to help you get off the ground if you get stuck and you can build a full site in a day or two.
When I tested Web.com’s e-commerce platform, I found it to be user-friendly, especially for those familiar with website builders. The drag-and-drop editor allows for real-time customization, providing a clear view of the final product as you build. With the beginner guides available I was able to design a complete online store within a day or two.
This efficiency makes Web.com a strong contender among the best e-commerce platforms for small businesses seeking an affordable e-commerce solution.
Uniqueness:
Web.com stands out as an affordable e-commerce solution with drag-and-drop editing, SEO tools, and social media integration. Its all-in-one platform simplifies selling online, making it ideal for small businesses.
Verdict:
Web.com has been around for over two decades and has grown its product offering during that time. It offers modern templates and features on one hand and dated templates and features on the other hand. The good news is that it has the resources to continue introducing new designs, features, and tools to help you build a successful eCommerce store. The eCommerce website builder is simple, comes with over a hundred templates, and is designed for smaller storefronts.
It offers email marketing, has a reputation management suite, integrates with dozens of payment processors, and provides simple inventory management features. As long as you don’t need advanced features and deep customizability then you should be able to do well with what Web.com offers its customers.
User Review
Write a Review- Not that expensive.
- Not as customizable as some might need but was enough for me and my business.
- Easy to add images and other content.
- Not as flexible or robust as other e-commerce platforms.
- One of my fav features that the software provides is that you are able to check business emails remotely from any computer.
- Emails can be confusing and difficult to access unless you are on the web.com site.
- I had huge issues with formatting, such as the text and colors. The site you build doesn't always look the same on every device... something to consider
