BigCommerce is a powerful eCommerce website builder with a wide range of features. It supports unlimited products, POS transactions, and has a robust page builder. It also comes with numerous advanced features to give you an edge in the market.

Mobile App Management

The mobile application allows you to access all the stores you’re hosting on BigCommerce and understand how they’re performing at a glance. You can access your order logs and change the status directly from the app. Finally, it gives you access to your customer details so you can email or call in an instant.

Marketplace Integrations

The platform comes with integrations to the major marketplaces like Google Merchant Center, Facebook/Instagram, and eBay. Any orders made are automatically synced with your store for easy inventory management and fulfillment.

Abandoned Cart Recovery

Abandoned carts are a real problem in eCommerce. The built-in tool from BigCommerce triggers when someone leaves their purchase incomplete. There are prebuilt emails that can be customized to your needs and even paired with discount codes.

Coupons & Discounts

BigCommerce has useful coupon features that allow you to target specific groups of customers with rules-based logic. For example, bundle pricing, repeat customers, cart value, etc.

Payment Options

It has over 65 direct integrations with payment processors including the popular ones like PayPal, Stripe, Square, and Authorize.net. A few of the alternative payment processors support high-risk businesses like firearms and CBD. Customers can pay with mobile wallets, credit cards, debit cards, or even with their PayPal account balance.

Safety

BigCommerce customers are given an SSL certificate to protect data transmitted through their online store. It’s PCI DSS level 1 certified and has firewalls protecting its systems. Regular scans are performed to prevent malware from corrupting or extracting sensitive data. Your customer’s payment details are encrypted in transit and never touch the BigCommerce servers. Instead, the information is routed directly to the payment processors and BigCommerce doesn’t have direct access to that information.

Product listing and Inventory Management

BigCommerce has strong inventory management features that help you make the most of your limited resources. You’re able to sync inventory from all the marketplaces you integrate with into the BigCommerce backend, edit stock levels in bulk, create smart low order notifications, and link stock levels to your store’s frontend to create urgency.

On the frontend of your website, you can create stunning product pages and control variants, sizes, colors, etc. You can also display reviews, embed videos, and there’s space for detailed product descriptions. You can play around with advanced features like top sellers, customers also viewed, group similar products, and even create featured product boxes.

BigCommerce provides 156 free and paid templates. They can be edited through a drag-and-drop builder that gives you a lot of design flexibility. You also have access to CSS, HTML, and language files to get the exact look you want.

You’re able to easily switch themes but they do have specific layouts. Switching themes impromptu can lead to broken pages or strange formatting on your website so carefully consider how the themes are different before making a change.

All customers get a CDN to improve site performance and if you’re technically inclined, you can edit your robot.txt file. The URLs are SEO friendly and it comes with microdata so your pages have extra features in the search engines.

You can segment customers which allows you to present offers to the right groups at the right time. It also integrates with Facebook Ads. Finally, it has direct integrations with loyalty programs so you can encourage repeat shoppers to spend more over time.