About GetResponse

Category: Email Marketing
With GetResponse, you can easily run an email marketing system, from perfectly-timed and auto-responding emails to lead generation, marketing automation, newsletter broadcasts, and analytics. They offer a wide array of email templates for easy customization.

Company: GetResponse

GetResponse is an all-in-one marketing automation platform for all business sizes, with impressive features that can create email marketing campaigns, improve lead nurturing, run automated marketing campaigns, and increase ROI with PPC ads. Over 350,000 customers worldwide use their tools.

In-Depth Analysis

0 Overall
Price 4.0
Ease Of Use 4.0
Features 5.0
Support 4.0

Pros

  • Phenomenal automation features
  • Various templates or pre-designs to choose from
  • Software is super easy to use
  • Overall 99 percent email deliverability rate

Cons

  • No free plan available
  • No phone support
  • There’s room for improving the analytics

GetResponse Comparisons

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VS
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Plans & Pricing

The flexibility of GetResponse pricing is a huge selling point, especially for small businesses. There are four plans available. These are the ‘Basic’, ‘Plus’, ‘Professional’, and ‘Max’. You’ll save 18 percent when you pay annually or 30 percent if on a 24-month cycle. Each plan starts with a list size maximum of 1000 contacts until you upgrade. There’s also a 30-day free trial.

GetResponse’s pricing is good value considering the number of features you receive.

Basic
$15
/mo
30-day FREE trial
Plus
$49
/mo
30-day FREE trial
Professional
$99
/mo
30-day FREE trial
Max
Custom

Basic

The Basic plan costs $15/mo and comes with all the standard email marketing features you’d expect. It also allows you to create autoresponders, landing pages, run Facebook ads, and more.

Plus

This is the most recommended package and costs $49/mo. You get everything in the Basic plan and more, such as webinar creator, automation builder, sales funnel, etc.

Professional

The Professional package is ideal if you plan on doing a lot of advanced automation. You’ll get everything in all the other plans and more. Some of the features include paid webinars, unlimited sales, and webinar funnels.

Max

If you operate a large organization, then the Max plan may be best. You get everything provided in other plans and extra, such as a dedicated IP. Businesses must contact GetResponse for pricing.

Ease of Use

GetResponse is easy to navigate and use. The user interface (UI) is clean and intuitive. And with all the pre-designs available, you can create email campaigns within minutes. However, people who are new to email marketing platforms may find it a bit challenging at first. But there are plenty of help materials available as you explore.

Customer Support

GetResponse can be reached relatively quickly, and they provide the kind of support you’d expect. While customer support is very responsive, several customers have reported being unsatisfied. However, the company has a comprehensive help center with various support docs.

Additional customer support:
Blog
There are a lot of useful articles on the GetResponse blog.

24/7 Help & Support
24/7 Help & Support
Support is 24/7, so you can contact them at any time
Live Online Chat
Live Online Chat
You can contact customer support via live chat 24/7
Email
Email
There's email support, and they're typically quick to respond
Video Tutorials
Video Tutorials
Video tutorials are available on the company’s YouTube channel
FAQ
FAQ
The company has a help center that also hosts FAQ pages
Features & Functionality
General Features

GetResponse has a healthy set of comprehensive features compared to other email marketing platforms in its price range. From sending emails to automation to sales funnels, GetResponse does everything well. It’s also super-easy to use. Some interesting features include autoresponders, webinars, email analytics, landing pages, and conversion funnels.

Features
  • Unlimited Emails
  • Image Library
  • Drag-and-Drop Editor
  • Multiple Users
  • Gmail Import
  • Sign-Up Forms
  • Google Analytics
  • Email Lists
  • Segmenting
Marketing
Autoresponders

The autoresponder feature lets you create and manage autoresponders. These are messages that go out automatically after someone subscribes to your email list. You can add or move messages in the autoresponder cycle and use existing drafts to expedite creation, among other capabilities.

Webinars

GetResponse allows you to run interactive web-based webinars to build your email list or sell offers. Webinars are great for informing an audience about your products. You can even use things like desktop sharing, online polling, file sharing, and whiteboard.

Email Analytics

Use email analytics to view real-time marketing stats, such as goals, CTR (click-through-rate), open rate, etc. You can also see how your contacts interact with your emails to identify activity patterns and optimize campaign performance.

Landing Pages

The landing page feature lets you build web pages that can attract and convert traffic into leads. You don’t have to start from scratch. They are modern and mobile-friendly ready-made templates available.

Conversion Funnels

The conversion funnel feature allows you to create automated sales funnels. Coupled with the landing page builder, it’s a robust tool for automating sales. You can also use pre-designed scenarios to get started, which speeds up the creation process.

Features
  • A/B Testing
  • Social Media Marketing
  • Surveys
  • Bounce Management
  • Tracking Analytics
  • Automated Email Responses
Design
Templates

The number of modern templates available is impressive. There are hundreds of fully-customizable and expertly designed email templates for newsletters, welcome emails, sales, etc. Constant Contact also provides 5,000 licensed Shutterstock images that you can use on your email campaigns.

Features
  • Email Templates
  • Building Personalized Emails
  • Email & Mobile Preview
  • Flexible Design
  • Storage for Data & Images
  • Newsletter Templates
Verdict

GetResponse has great features and provides an outstanding user experience (UX). The number of available third-party integrations is good. As of this review, they have 122 integrations in categories, such as eCommerce, CRM, CMS, and Analytics. The landing page builder is also impressive, allowing users to design responsive forms and pages quickly. Plus, there are more than 150 professionally-designed landing page templates available.

When it comes to marketing automation capabilities, GetResponse excels and provides real-time tracking. No doubt, GetResponse is an excellent choice if you need a scalable and reliable all-in-one email marketing platform. Consider trying the platform for free to see how it fits your business needs. Small, mid, and large companies, including solo professionals, should enjoy GetResponse.

Gabriel Nwatarali
Author: Gabriel Nwatarali
Gabriel Nwatarali is a digital marketer and designer, who has successfully helped several organizations complete complex marketing, including design projects. He's the founder of Tech Help Canada, a results-driven design and marketing agency. He also regularly contributes his knowledge of tech, digital marketing, and business to online publications.

GetResponse User Reviews

D
David G
11-50 employees
Used for: 6-12 months
02 Jan - 2021

Best tool I’ve seen for affiliate marketers

Two things are important for affiliate marketers. One is the ease of use and the other one is robust email automations. GetResponse has both. And, of course, it’s integrated with the popular lead capture tools.

Pros

- Very easy to set up
- Great customer service
- Fair price point based on contacts
- Combines multiple tools into one

Cons

There’s no free tier to gets started

W
William R
02-10 employees
Used for: 6-12 months
04 Jan - 2021

I found it unreliable at times

GetResponse comes recommended by many people because it is supposed to combine multiple tools into one. They technically do this but I had a bad experience with some features not working as advertised, slow loading, and being incompatible with certain bro

D
Derrick P
51-200 employees
Used for: 1-2 years
02 Feb - 2021

Best tool for lead management and segmentation

As a digital marketing agency, we are always creating campaigns for ourselves and our clients. GetResponse has all the tools we needed to create fresh campaigns for all of our clients and properly manage the data we got.

Pros

- Many options for targeting subscribers which increased our open rate
- Can select from multiple email templates or choose to use one you’ve created in the past

J
Julia R
11-50 employees
Used for: 6-12 months
15 Mar - 2021

A solid piece of software

It has the occasional server issues but apart from that, the software delivers and it also has training that will help you get better at marketing.

D
Dante B
11-50 employees
Used for: Less than 6 months
07 Feb - 2021

Hands down, the best email marketing service

I’ve tried a lot of tools and I’m not loyal to any of them except for GetResponse. It does everything I need without charging an arm and a leg.

Pros

The support team is fast and knowledgeable