vCita Email Marketing Review For 2025

Category: Email Marketing
As a cross-marketing platform, Vcita provides email and SMS marketing tools that drive customer engagement and produce exceptional results. It is a mobile-friendly platform that allows you to use prebuilt templates to create beautiful campaigns without any technical knowledge.
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Company:vcita, Inc.

vCita Email Marketing Plans & Pricing

Kickstart
$29
/mo*
14-day FREE trial
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Business
$54
/mo*
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Platinum
$93
/mo*
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vCita Comparison

Expert Review

4.0
Price
4.5
Ease Of Use
4.5
Features
4.0
Support
3.0
Performance
4.0

Pros

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Mobile-friendly design
v-pro
Prebuilt templates
v-pro
Personalized client data
v-pro
Easy setup

Cons

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No free version
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No drag-and-drop editor

vCita Email Marketing's Offerings

Although Vcita doesn’t have a free version, you can still access its exceptional tools through its 14 days free trial. Within this period, you gain access to different features such as appointment scheduling, online content scheduling, email campaigns, and automated processes for easier workflow.

During the trial period, you can reach the business consultants for guidance in navigating the platform. This platform has 40+ templates you can access within the first 14 days to create marketing campaigns based on the season and needs.

Beyond creating campaigns, Vcita helps you track customer interactions, view their payment history, and send payment reminders to avoid lateness. It also provides SMS marketing tools designed to facilitate lead generation. However, if you want to keep enjoying these features, you’ll have to upgrade to a paid version.

The pricing is affordable, and you can decide to have it billed annually, which will help you cut costs. Also, the price is influenced by your team size. Most importantly, the email marketing tool is unavailable for the Essentials plan, which is the cheapest.

Customer Support

Vcita provides resources to guide customers’ journeys on the platform. You can use the medium that suits you best to navigate through the platform easily. However, there’s no live chat, so it’s difficult for you to get instant responses to your complaints on the platform.
You’ll find written content, videos, and FAQs that’ll serve as your guide. If you want to expand your business or gain tips on using Vcita effectively, you should use these resources to your advantage. However, phone support is only available for Business and Platinum versions. Also, support is only available on business days from 7:00 am – 4:00 pm PST.

Phone Support

Although phone support is only available for the essentials plan, it is worth the investment. The Vcita officials are more responsive, eager to help, and ready to help you solve all your problems. You should try this option if you prefer a quicker response to your complaints.

Email Support

Vcita’s email support isn’t exactly one of the most responsive. Usually, businesses provide welcome and onboarding emails to new users but Vcita never sent one my way. For an email marketing software provider, a welcome email and drip campaign should be a vital part of their onboarding process.

However, emailing a customer support representative doesn’t spur a similar result. By sending an email to their official email address, I got queued up and received a comprehensive response to my question in about 24 hours, which is a lot of waiting time, to be honest.

VCITA email support

Blog

The Vcita blog provides users with professional advice on how to deal with customers and adequately market their services. It provides hacks and tips to help you scale faster, reach your desired audience and gain a competitive edge. You’ll learn the mistakes to avoid and how to use Vcita to grow your business quickly.

Webinars

This marketing company understands that some people prefer videos to written content which is why they have explicit webinars hosted by experts in the marketing field to help you get ahead in business. It covers marketing, lead generation, building customer relationships, and leveraging Vcita tools to facilitate growth.

Features & Functionality

General Features

Payment Collection

Payment collection is a major problem among small business owners. However, Vcita provides a payment collection feature that helps you send automated reminders to clients to ensure your money reaches you.

 This email marketing tool makes it easy for you to automate your payment collection process to gain a steady cash flow. In addition, Vcita allows you to accept payment through various channels including PayPal, Venmo, Stripe, and Square.

VCITA payment invoicing

Editor

Designing an email campaign using Vcita is straightforward. Once you click on the section you want to edit, you find different options you can select. You can decide to make the text bold, underlined, italicized, or align it in a certain direction.

Another option is to include your specific input field identity in the text to create a more personalized feel. You can also edit the colors to suit your brand and upload an image from your personal gallery to achieve your desired effect. However, there’s no preview feature for you to know how your emails will look on mobile devices except you switch to your phone.

VCITA editor

Reporting & Analytics

After you’ve sent the email, Vcita shows you the performance metrics below the email. However, you can click “show stats” to get a more comprehensive view of how customers responded to your email. It shows the number of emails sent, delivered, viewed, and clicked. Beyond that, it also shows the bounce rate, engagement, and spam rate of the emails you send. These analytics offers insights into how your audience responds to the content you produce so you can make adjustments subsequently. More advanced reporting tools are only available with the paid version.

VCITA analytics reporting

Scheduling Tools

As a busy professional, it’s easy to forget important meetings and appointments with clients, especially when you’re going about your regular day-to-day activities. However, Vcita provides scheduling tools that make it easy for your clients to access you at any time. You can easily jump on Zoom calls, reduce no-shows, and schedule across different platforms all with one tool.

VCITA calendar scheduling

Calendar

Vcita helps you keep track of all your appointments, bookings, and client meetings. You can connect it with an external calendar to access its full potential. This tool helped me create a comprehensive list of the events I needed to attend and track the status of every appointment I had. It shows canceled, pending, declined, scheduled, and completed appointments. You can also add a staff member so they can access the calendar.

Mobile App

This company prioritizes mobile-friendliness and accessibility, which is why it makes a mobile version of Vcita. It helps you carry your business everywhere you go and provides better convenience, unlike your regular PC. The features are properly adapted to mobile devices to still provide a superior experience to users.

v-pro
Unlimited Emails
v-pro
Image Library
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Drag-and-Drop Editor
v-pro
Multiple Users
v-pro
Gmail Import
v-pro
Sign-Up Forms
v-pro
Google Analytics
v-pro
Email Lists
v-pro
Segmenting

Marketing

Boost engagement with targeted marketing strategies.

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A/B Testing
v-pro
Social Media Marketing
v-pro
Surveys
v-pro
Bounce Management
v-pro
Tracking Analytics
v-pro
Automated Email Responses

Design

Create visually appealing emails with design tools.

v-pro
Email Templates
v-pro
Building Personalized Emails
x-con
Email & Mobile Preview
v-pro
Flexible Design
v-pro
Storage for Data & Images
v-pro
Newsletter Templates
x-con
Languages
v-pro
Integrations

Performance:

Knowing the actual performance of an email marketing tool is sometimes a herculean task. However, you want assurance that your email will reach your customers when due.

I’ve analyzed the Vcita email marketing tool using test tools, and the results are average.

Deliverability

The deliverability score states that your email will reach 67% of your customers. If you send these emails to many people, it will be quite disadvantageous for your business because it won’t reach your desired audience. However, you can take your chances with the Vcita tool if you’re dealing with a small audience which will mitigate the effects.

VCITA deliverability result

Spamminess

From my spamminess test, Vcita has an impressive score of 9.5, meaning you never have to worry about the spam folder, according to reports from Mail-Tester. The body texts of my email could use some improvement, nonetheless.

VCITA-spamminess-score

Ease Of Use:

If you’re using Vcita for the first time, there’s a good chance you won’t get lost trying to figure it out. The interface is designed to help you find all the necessary information to create beautiful campaigns and manage your customers effectively.

Setup

Setting up your Vcita account is fast and easy. You can sign in directly with your Google account to save time or input your email address and password manually. Afterward, you include your company and industry details to get started.

Designing your email with the Editor:

This email marketing tool has 40+ templates, covering different categories to help you connect with your clients and promote your services. However, it doesn’t have a drag-and-drop editor, which makes customizing the designs quite a hassle. You have to click on every feature you want to change individually and make the required changes to suit your needs.

VCITA live email editing

Audience building and segmenting:

Audience building on Vcita can be tricky because it follows a pattern different from other marketing tools. It has a section labelled “clients” where you can add new clients, invite them via email or simply import from a new file. Depending on the situation, you can import multiple contacts at once or include them individually.

This tool provides a personalized account for every client that helps you have direct conversations with clients and view activities such as bookings and payments to build stronger relationships.

VCITA contact imports

Email automation

Uniqueness:

Vcita email marketing tool is a mobile-friendly option that helps you create decent email designs with great convenience. It also enables SMS marketing, email scheduling, invoicing and payment processing, and client management features to run your entire business in one place.

Verdict:

If you’re tired of managing all your business activities with different tools, Vcita is a great fit for you. It allows you to perform seamless marketing activities and easily leverage templates to create campaigns. However, there’s no free version of this software; after your 14 days trial, you need to upgrade to use it. Although the tool is affordable, sometimes 14 days is too short for you to decide whether a tool is perfect for you. Perhaps 30 days of free use would have been great.

However, Vcita is a unique tool that is mobile-friendly and convenient to use. It also improves your relationship with clients and makes handling your payments via email easy. Although most of the features are basic, it still provides a well-rounded solution for business owners to manage their operations effectively. Using the paid plan will give you access to more advanced features.

User Review

4.4
5
3 Users
(3)
4
1 Users
(1)
3
1 Users
(1)
2
0 Users
(0)
1
0 Users
(0)
Write a review
Leave a review, help others get it right the first time.
logoWrite a Review
5 Reviews
1-10 employees
Used for: 1-2 years
23 Mar - 2021
Hugely helpful
Vcita helped me put my coaching business together and even take on clients related to mental health management because it is HIPAA compliant. I have run into a few roadblocks but the support team helped me iron everything out.
11-50 employees
Used for: 6-12 months
18 Mar - 2021
It has grown along with me
Vcita has made my business more efficient in many ways and I use it daily. It makes it so that I only have to use a handful of software for my entire business.
Like:
  • - Simple email newsletter to run promotions
  • - Scheduling/booking page
  • - Online payment collection
Dislike:
  • I can’t deactivate clients that are no longer working with me and It is impossible to clear out old customers and start the year fresh.
51-200 employees
Used for: 1-2 years
12 Mar - 2021
Great way to engage your audience
It syncs with the tools I already use and makes marketing that much easier.
Like:
  • - Integrates with Google Calendar
  • - Allows clients to schedule appointments themselves and even set them as recurring
  • - The email tool allows me to send out good looking newsletter with minimal work
1-10 employees
Used for: 6-12 months
31 Jan - 2021
All in one service for consultants
If you need a way to manage a website, book meetings, take payments, and launch marketing campaigns for a client-based business then Vcita is all you need.
Like:
  • - Email and SMS marketing
  • - Collect payments online
  • - Build a scheduling page
Dislike:
  • - Live support is only available within a short window (2 hours a day)
11-50 employees
Used for: 6-12 months
15 Jan - 2021
Essential for customer management
It has many features that help me manage my time and clients better. I have been using it for a while but have barely scratched the surface of what it can do.
Like:
  • - Integrates with Wix
  • - Schedule with clients around the world in their time zone
  • - A+ customer support
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