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DISCLAIMER: The “free email marketing tools” are recommendations designed to get you off the ground. While these programs are indeed “free” on the most basic levels or for limited times, it’s important to note that once the free trial period concludes, you will be required to pay for continued use. Additionally, if you use “Free Plan” email marketing solutions, you must pay for more advanced features and functionality.
Suppose you’re not getting the traffic, engagement, or sales you need via your website. In that case, email campaigns can be an excellent option for small businesses, entrepreneurs, influencers, e-commerce stores, and more.
Email marketing software allows you to send and track messages to people and companies on your email list. You can manually send hundreds or thousands of emails. However, using a free email marketing platform can save you time and money.
Most email marketing apps and tools include the following functions:
It’s important to note that the free version of most email marketing tools typically has many limitations (i.e., caps on the number of emails, people in a contact list, etc.).
Email marketing platforms like Mailchimp, Mailjet, Sendinblue, Omnisend, and Constant Contact offer a free trial or a free plan. So you can temporarily try out your favorite email marketing app for basic marketing efforts and then opt for a paid plan when you’re ready for more advanced features.
Email marketing campaigns are still considered one of the most effective marketing strategies. That’s because they are relatively inexpensive, permission-based, enable flexible design, and scalable.
In addition, most email marketing allows for advanced segmentation and personalization. However, email marketing success won’t come overnight. It requires:
While email campaigns with solid metrics offer many advantages, email marketing has a few drawbacks. They include email deliverability issues, design problems, file size issues, and more.
Further, the risk of being put into the spam for going over your email service provider’s daily sending limit or forgetting to include an unsubscribe button can be devastating. That’s especially true for companies that send mainly transactional emails.
Learn more about the advantages and disadvantages of FREE email marketing tools below.
Free email marketing software like Hubspot, Moosend, Mailerlite, Sender, and GetResponse can be a game changer for your small business or e-commerce online store.
A few of the most commonly cited benefits of free email marketing features include:
Additionally, free email marketing platforms can help you build your email list, connect with your customers, and ultimately increase sales. While there are many pros to using a free account on an email marketing app, there are also a few cons. Learn more below.
Every free email marketing service is different. With that in mind, the best free email marketing software for a Shopify e-commerce store can be very different than a brick-and-mortar store.
With that in mind, a few of the most commonly cited disadvantages of using a free account for email marketing campaigns include:
Generally, it’s best to use the lite or free version of a trusted email marketing provider before investing your time, money, and marketing efforts into the platform.
Email marketing campaigns are the lifeblood of many businesses. With that in mind, we’ve answered some of the most frequently asked questions about free email marketing providers below.
There are many options for free email marketing software. Which is best? That depends on your industry, email list size, future plans, and more. With that in mind, a few of the most popular email marketing platforms include:
What’s an email marketing platform without an email list? If you’re curious about the power of email marketing, there are several ways to build your list. They include but are not limited to the following:
You can send mass emails for free using the free version of popular email marketing apps like MailChimp, Moosend, ActiveCampagn, Mailjet, MailerLite, vcita, Sendinblue, and many others. However, before doing so, you should be aware that the free version often limits:
If you have a small email list that you don’t plan on growing much, then Gmail by itself can be a useful email marketing tool. Further, most email marketing providers integrate with Gmail, so you can execute a campaign from your inbox. However, if you’re doing email marketing manually, you should be aware of the following:
If you’re not ready to send hundreds of emails daily on your own, that’s okay. There are plenty of free email marketing platforms on the market. Browse our selection of free email marketing tools at the top of the page to learn more.